Viral and Organic Growth (COM 280)
Term: 2024 - 2025 Academic Year Fall
Schedule
Mon, 12:15 AM - 12:16 AM (8/24/2024 - 12/13/2024) Location: ONLIN ONL ONL
Description
“Going Viral” is the goal of most web-based marketing content. Companies that generate content that can spread through the internet organically are the most successful in growing their brand. This course will teach you what drives people to share content and how to build content that is shareable and meme-worthy. By the end of this course, you will understand what drives viral sharing and learn how to facilitate it. This online class has optional live sessions and is taught through a consortium of independent institutions. Students take this class with students from other colleges and universities across the country.