Global Retailing Principles (FSH 265)
Term: 2019 - 2020 Academic Year Spring
Schedule
Mon-Wed, 10:00 AM - 11:20 AM (1/21/2020 - 5/14/2020) Location: MAIN KH 248
Description
A comprehensive view of global omni-channel retailing including consumer behavior; market research; retail brand positioning and strategy; store locations; operations management; merchandise assortment; pricing; environmental impacts and the integration of global distribution channels.