Global Retailing Principles (FSH 265)
Term: 2020 - 2021 Academic Year Spring
Schedule
Mon-Wed, 10:00 AM - 11:20 AM (1/23/2021 - 5/20/2021) Location: MAIN NDH 237
Description
A comprehensive view of global omni-channel retailing including consumer behavior; market research; retail brand positioning and strategy; store locations; operations management; merchandise assortment; pricing; environmental impacts and the integration of global distribution channels.